A Study On Financing Of Private Enterprise Based On The Analysis Of Financing Structure Optimization

Corporate finance is a fund-raising activity for business to achieve the financial objectives, and the arrangement of financing structure is the core of financing decision-making. To find the optimal corporate financing structure under the goal of business value maximize is conducive not only to enhance their operating efficiency, but also to the optimal resources allocation of our society. The choice of capital structure, on the one hand is affected by the financing environment and other external factors, on the other hand by the firm size, growth stage, and other internal factors. Modern capital theory shows that the different means of financing decides different financing structures, and eventually affect their market value.The privately operated economy is an important part of our national economy, and also is a new growth point of our economy. The study of private enterprise's financing structure optimization has great practical significance, it is beneficial to the correct understanding and evaluation of the status quo of financing private enterprises, solve their financing difficulties, promote the development of private enterprise, improve the socio-economic efficiency of the allocation of resources .After a one year study of the Anhui private enterprise financing structure such as Yi-qun Hefei seed industry, and on the inspection of western capital structure theory, the paper established utility function on Rose's signal transmission model, studied the optimization of financing structure of private enterprises from the perspective of finance amount. And because the funds amount required and internal situation is different in various stages of the life cycle of private enterprises, the proportion of equity financing and debt financing is changing from time to time; we must make the best financing structure in various stages based on the business growth cycle theory. In addition, the paper analyzed the status quo of financing structure in different growth stages of China's private enterprises, and find that the government, enterprises and financial organizations are the main reasons for the irrational of financing structure of China's private enterprises, therefore, the paper give some suggestions to optimize the financing structure of the China's private enterprises from the aspect of government, enterprises and financial organizations.