| Diversified companies operating as a financial field has been a hot research scholars discussed the nearly half a century, but so far, scholars still have differences on many issues: Why do some enterprises implementing a diversified business achieved good performance, and some but failed? Paper on the above issue of diversification of China's listed companies operating theoretical research and empirical analysis, and explore diverse types operating performance and the relationship between the Chinese enterprises with a view to the diversification of operations provide a useful basis for the recommendations and decisions.In this paper, in the system of domestic and international research literature on the basis of defining the concept of diversification, the development of a multi-faceted classification and measurement mode, summed up the motive of business diversification, diversification of development models and the relationship between performance the theoretical analysis. Secondly, because our country has not scholars internal, external, related, non-related and other development models together with the diversification and company performance conducted rigorous empirical research, the paper from this perspective, on the basis of theoretical analysis, foreign scholars approach to the Shanghai and Shenzhen stock 40 conditions for the implementation of the business strategy of diversification of listed companies as a sample, using the statistical software SPSS13.0 the sample companies in the two years 2005-2006 of mixed data processing, use more suitable for the purpose of this study factor analysis, and the diversified types of correlation between the performance of the empirical study, the results showed that: Diversification related to the implementation of the external type of company best performance, internal related diversification of the types of companies the worst performance. Generally speaking external diversified types of companies operating in the performance of good internal diversification of the type of company performance, non-diversified management type companies related to the performance slightly better in the relevant type of diversified operating company performance.Finally, in accordance with the results of the study, the combination of present realities, this paper presents the corresponding policy recommendations. |
