Improve Municipal Construction Enterprises In The Construction Market Tender Tangible Measures Of Success Rate

As China's urbanization and strengthening the process of building new rural areas, the construction industry has been and will continue to play an irreplaceable role in ,China's construction industry has become a sunrise industry. Open tender visible construction has become China's major market transactions, accounting for more than 90% of the tenders, and depth of China's economic reform and the physical construction market laws and regulations of the perfect project will cover the vast majority of the tender.Most of the existing municipal domestic industries extensive resence of the management and operation of those cultural level is not high, use their experience intuitive decision-making, more than the other sectors unhealthy tendencies exist even corruption, and more migrant workers and employees in the ranks of low quality, enterprise technology development is slow etc.. At the same time, China's WTO accession has been gradually taking shape with domestic and foreign counterparts equal competition Trend, which municipal engineering construction market competition is becoming increasingly fierce, the municipal construction enterprises with both opportunities and challenges. Therefore, domestic enterprises, municipal construction, raise the level of management, optimizing scientific decision-making, and strengthen leadership, improve the quality of operators and employees and to enhance the combat effectiveness of the team fully adapt to the market economy and necessary conditions, and increase the successful rate is business survival necessary conditions.I tried to use the most of the big-business management knowledge and access to relevant literature, as a combination of practical work and the first in the country in Suzhou City, the physical construction market experts when the judges feel, in view of municipal construction ontractors in the bidding decision-making must be Team of the target markets, market segments and market positioning, as well as issues such as bidding on the countermeasures explore the decision-making theory to application management, marketing theory and game theory and other relevant principles and SWOT analysis on the basis of a finding in the the physical construction market in the tender process more effective easures to improve the success rate of the tender.Research shows that the physical construction market through four bidding process analysis, the characteristics of each stage should be choosing a relatively theoretical and municipal construction enterprises with the actual situation, a more scientific and effective from the theory and practice explore and access to municipal construction enterprises in the physical construction market targeted in the tender reference and practical measures will be able to provide some enterprise managers and theoretical guidance on the method used, that decision-making enterprises in the tender can be satisfied with the management of the decision-making to improve the success rate is tender bids shortlisted rate of more than 75 per cent, the rate of successful bids more than 25 percent.Hope that the article can get on municipal construction enterprise operators is worth from the Department will be able to achieve the successful rate of colleagues that provide ideas and methods, in order to reflect this thesis it is realistic guiding significance, but also that they apply what they have learned one thing harvest.