A Study On Development Strategy Of Tianjin Electronic Information Products Manufacturing Industry

The products manufacturing industry of electronic information, an important component in information industry, is a preponderant industry in China's electronic information industry as well as a kind of high-tech industry with broad prospect. As a leading industry, the manufacture is always playing a crucial role in both development of economy of Tianjin and development of electronic information industry of Bohai Sea area, even all over the country. Based on its essentiality in Tianjin's economy and some issues displayed during its rapid development, this essay is a research of the manufacture's intending development strategy and model which is helping to ensure the manufacture of Tianjin could develop continuously, healthily and rapidly in the future.The thesis was divided in to six parts. Chapter one figures out both of its practical and theoretical background as well as its purpose and significance; chapter two introduces the theoretical basis including theory of industry development, theory of technical innovation; chapter three analyzes the current situation of electronic information industry development in China based on its present status and developing trend of global electronic information industry, and summarizes the characteristics of the manufacture in Tianjin according to its development history; chapter four describes the necessity that Tianjin should accelerate the speed of the development of the manufacture. It utilizes a SWOT analysis for evaluating its advantage, disadvantage, opportunities and threats to help to choose the direction of development strategy of the manufacture; chapter five confirms the guiding ideology and development thoughts of the manufacture's development strategy in Tianjin according to the study in depth of strategy layout of the manufacture in Tianjin. This chapter also brings forward the development emphasis of the manufacture in the future based on the city's own predominance; the last chapter of the essay, in order to ensure that the development strategy layout of the manufacture would be implemented smoothly in Tianjin, analyzes government's supporting policy in the area of the manufacture in Tianjin in the mass.