| For a long time,the reputation of classical economics has been defined reputation as a hidden incentive mechanism and the dominant alternatives of the incentive mechanism,foremore,it can't link the reputation of entrepreneurs and business ownership arrangements to research.With the modern economy and the enterprise of deepening development, scarce of enterprise production factors and enterprise property rights structure has undergone major changes,the position of human capital,in particular entrepreneurs relative increases,otherwise,physical capital declines.Entrepreneurs not only satisfy with the agent business owners,and sharing ownership of enterprises has become entrepreneurs to work hard in pursuit of the ultimate goal of reputation.Based on the modern enterprise theory, modern human capital theory and the theory of reputation,First of all, we defines the concepts of ownership of enterprises and entrepreneurs for the follow-up study of the concept of laying foundation.Later analysis of the factors that affect the reputation of the entrepreneurs, based on this model to build the reputation of entreneurs.Subsequently, on the basis of the entrepreneurs reputation mechanism,we think reputation as not only an incentive mechnaism,but also an investmental strategy of enterpreneurs sharing enterprise ownership,which is the result of enterpreneurs investing reputation and gaming with capitalists repeatly.Using this theory,we can explain the entrepreneurs of stock options, employee-owned, state-owned enterprises, avoid the "59-year-old phenomenon" and other economic phenomena.In order to prove the correctness of this theory, we use state-owned enterprises data to prove.Finally, based on the above theory and analysis,it proposes to deepen the reform of China's market economy, optimize the market environment and improve the modern enterprise system and the system of selecting entrepreneurs, for entrepreneurs to come out and give full play to the reputation effect. |
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