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The Research Of Key Factors For Acceptance Of Vmware Virtual Desktop Infrastructure

Posted on:2010-04-05Degree:MasterType:Thesis
Country:ChinaCandidate:G ZhangFull Text:PDF
GTID:2189360275970535Subject:Business Administration
Abstract/Summary:PDF Full Text Request
With the increasing of the business demand and the number of Personal Computer, it's almost impossible to manage the desktop PC in an efficient and secure way. VMware VDI is easier to secure, manage and police for compliance. But it is not an easy fix. Where current technology is good enough, it's hard to muster the energy for such a far-reaching change. Therefore, this research will take VMware VDI as an example to understand the key factors which will influence the target customer to accept VMware VDI.This research takes the Technology Acceptance Model as the main framework and combines Innovations Diffusion Theory. A model is conducted to test the relationships among Compatibility, Complexity, Relative Advantage, Cost, Environmental Characteristics, Organizational Characteristics, Attitude Toward the VDI, and Use Intention.Through our survey and analysis, we could also prove the originate TAM again and our extended model is more explicative than the originated one.(1) Attitude toward VDI has the strongest positively influence respondents'use intention.(2) Relative Advantage, Complexity, Cost Factor, Environmental Characteristics and Organization Characteristics are important positive factors in explaining respondents'attitude toward the VDI. In addition, the organization characteristics have the strongest positively influence attitudes towards the VDI. From the outcome of this research, we could understand the key factors of affecting the behavioral intention to accept VDI. And it could be the reference for the VDI product planning and marketing.
Keywords/Search Tags:Technology Acceptance Model, Innovations Diffusion Theory, Virtual Desktop Infrastructure, VMware VDI
PDF Full Text Request
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