Design On Marketing Strategy Of China Aomei Soft Co., Ltd.

The network game industry is the new digital entertainment forms and the new kind of cultural modality which along with the Internet develops. As the emerging high-tech industry, the network game industry has already become the very important entertainment industries of the world. The network game industry's development also promotes the development of correlation industries.As a large comprehensive game company, China Aomei Soft Co., Ltd obeys the request of network times, it has been contributing to network game business. Faceting to developing potentiality of the network game industry and serious problems, for example, fictitious currency problem and wallowing in network, China Aomei Soft Co., Ltd. has made real name system come true, runs game business and telecommunication service business by using the advantages of resources from China Communication Co., Ltd.The article takes China Aomei Soft Co., Ltd. as the research object, it analyses the present market environment,the developing condition and the existence questions of our country network game industry. And it also puts forward the marketing strategy of China Aomei Soft Co., Ltd. The strategy synthesizes the related influencing factors, price tactic and products. And the development of related industries, marketing channel and marketing strategy are included. Finally it stats the methods and measures of sales control.