The Research On Development Strategg Of Henan Plovina Mineral Corporation

Mineral is vitally important as factors of production and raw material sources in the area of economy and social development, and the foundation of the primary energy, industrial raw materials and the main means of agricultural production all come from it. More than 20 years of reform and opening up, especially the "Fifteen-Year", the Henan province has maintained a high economic growth and the quality of growth. The mineral provides a strong basis for support for industrialization, urbanization and agricultural modernization.As the biggest resource-based companies in the exploration and exploitation of mineral resources in our province, Henan province mineral Co., Ltd. occupies an important position in promoting the rise of Central China and protecting resources. What the Henan province mineral Co., Ltd.'s development strategic task is how to maintain a rapid growth momentum of development Under the new situation and how to become bigger and stronger in our province security services so as to become the "leader". This paper focuses on how to achieve the company's change from the chance success to strategic victory, and uses SWOT analysis, PEST analysis, Porter Five Forces Analysis model of strategic research tool. This paper comes to company's own strengths and weaknesses though analying organizational structure, human resources, corporate culture, technical capabilities, market development, enterprise resource, the development of the internal elements. This paper comes to company's own business opportunities and challenges though analying external policy, economic, technological and socio-cultural, such as macroeconomic environment, as well as the development of gas industry, competition, etc. Clarifying the future of the enterprise development strategies, designning strategic objectives and strategic steps to determine the strategic focus.