The Development Strategy Research Of Zhengzhou City Municipal Public Hospital

April 7.2009《medical and health system innovation plan (2009-2011)》has issued. Public hospital operating environment has completely changed, therefore, the medical treatment has unlocked, different medical service has join to this environment. Private specialist hospitals, private general hospitals and the joint venture or cooperative medical institutions was rapid development in this time. Those medical institutions will be intimidated the public hospital's exist and development. In the capital city, provincial hospital is as good as the technical force. District hospital and community hospital are as good as the policy flexibility. But different levels of hospital did not have the referral relationship between each other. So it leads the competition prick up. Government was decreasing the financial investment day by day. And Zhengzhou city public hospital is really hard to survival, coupled with various types of medical insurance system implementation makes this status harder and harder. Base on the governmental prescription and commonweal character, public hospital must strengthen stratagem management and increase the compete strength to adapt the environment.Summary on the hospital development in this strategic nature and basic characteristics, based on the public hospital for Zhengzhou City in the development process according the problems and the integrated add the non-profit organization theory, theory of resource-oriented analysis (SWOT analysis), competition-oriented theory and the theory of human resource. And I will be analysis the development and a comprehensive internal and external environment of Zhengzhou City public hospital. Then I will bring out the four major strategic objective model, that "information Medical Group Center model", "the big specialist, on the scale, information technology mode", "the big specialist, small comprehensive, information, and difference model" and" big specialist, information technology, large out-patient model". I combined with the actual development of the Zhengzhou city public hospitals to put forward a strategic view mode selection. As the good example of Zhengzhou City No.1 People Hospital is use as research results, that to develop strategic model to building Zhengzhou city public hospital and analysis the implementation of an empirical at last.