Xx Company's Business Plan And Countermeasure Research

The 21st century is an era for economic globalization, market integration, world economic integrity and turn of manufacturing to the third world. Along with the development of market economy, the market of paper packing expands continuously. Due to the good function, light weight, low cost, recyclable utilization and no environment pollution of corrugated paper packing, it is a force to be used as a substitute for some plastic, metal, wooden and bamboo packing. The market change has offered further space in development of the corrugated paper. 90% of the corrugated paper market lies in the country. Along with our country's entry into the WTO, the requirement on paper packing would increase, which is just bringing a blue moon chance for the industry's development. Now, the paper packing companies are in the gold times of development. But the market economy is changeable and the competition among companies is fierce. The packing industry has a wide range and most of the packing companies are non-governmental businesses in medium and small sizes. The medium and small companies have advantages in its light burden, quick change and flexibility. The rapid growth of economic society gives more opportunities for companies to seek further expansion. Therefore, they should display their advantages and find the way of their development. Almost every economy without our country as an exception in the world has experienced such situation in its violent change that severer difficulties are raised for a large number of medium and small packing companies. The packing companies who want to extricate themselves from the tight situation should redistribute its capital and develop to be a group, gear up with the international market, realize diversified product so as to enhance its competitive force in the forms of company union and business outsourcing, etc.Development of a company doesn't lie in its size but its contribution to the industry and its capability to stand fast in the market competition. XX Company has regulated its organizational form in light of the internal and external environments with a purpose of adapting to the social economic change, maintaining stable operation of management system, keeping its continuity in development, thereby fully satisfying a company's development demand. With the soft tactics as the guidance, and consideration of self resource and capability, based on the analysis of advantages, disadvantages, opportunities and threats, the company has raised its special development idea through theoretical reasoning. The company, positioning itself on the foreign company and joint venture market, starts company union with its highly targeted soft tactics. It is not a strengthening and expansion in the traditional sense but a process which enables the various packing companies to increase the market shares, realize complimentary benefit, enhance product share in the market and increase the profit. A scientific development planning is established by realizing pluralistic products and outsourcing business.The companies should put forward devleopment stragies, update conceptions, explore the market, reassess the reorient the company targets, improve internal operational managemnet, enhance product profit, introduce talent and technology, improve research capability, rationally regulate the organizational form, distributing resources, establish policy guarantee and make technical innovations on the basis of seizing every opportunity in the process of development. The bright future of company could only be achieved until unique advantages in competition is established on the basis of the thought of development.