| Film and TV in the rapid development of China's environment, the development of Shaanxi Film and TV faces difficulties, the creation of quality film and television work is no longer above the 80s glory days in the same category. Xi'an Qujiang Film Investment (Holdings) Limited (hereinafter referred to as Qujiang Television) since its inception in 2006, has been committed to build the western "film Silicon Valley ", in leading the development of film and television industry in Shaanxi, western film brilliant and so revive the performance significantly.This paper to invest in film and television through the Qujiang produced feature film and television specific analysis of artistic works, try to find creative development of contemporary film and television, especially the local Film and TV Development. In this paper, film and television works of Qujiang respectively, from the film, two major aspects of television, the former subdivided into tribute film, art film and genre analysis; which is divided into themes of family ethics and the historical drama television series analysis; Documentary Both films is also a TV works, respectively, from the narrative, digital technology and communication capabilities to analyze three aspects. Through the analysis of specific cases of film and television works, try the system on this basis are summarized in the creation Qujiang video content, form and final dissemination of results and other significant aspects of performance to other similar TV companies as a reference, comparative analysis and discussion, Attempt to further clarify the advantages of the present and Qujiang film deficiencies still exist in this film based on the proposed future development prospects Qujiang constructive thinking and outlook.In this paper, the final film in the future development of Qujiang made three specific and constructive ideas:first, accurate positioning, the creation of brand development; Second, to strengthen team building; three advantages, expand the subject type. |
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