On The Reference To China's Traditional Art Of Graphic Design

The plane design performance method has many kinds of, Chinese the modern plane design to establish a new school in the world plane design, nationality's performance method is needs the matter of concern. The different national design culture, with this nationality's historical development, the cultural inheritance, the national spirit, the philosophy thought idea has the direct relations. Design art took cultural art a part, the potential essential manifests this national deep level the cultural connotation. This generation of designer can not leave the Chinese several millenniums deep cultures soil, the blind pursue so-called internationalization design, pursues from new thought but already not new thing, actually is the imitation process and the westernized process. The Chinese modern plane design should base the tradition, ancient and in the outstanding traditional culture and art derives the nutrition from China. At the same time, to the traditional inheritance significance, lies in the preservation in no way which ossifies the tradition, nationality understanding for some kind of static form, but is must carry on the innovation in the traditional foundation, enable the tradition to have the new vitality. The China traditional culture system forms is highly seals up and the conservative image, it through the internal machine-made movement, the adjustment consummates the growth change the process,forms set of unusual rules the systems, its interior is containing the infinite strength. Art throughout needs to be fastidious the intrinsic continuous nature, one kind of artistic form production until is held,needs the specific history cultural context, including a nationality's life style, the custom, ethics morals, the esthetic custom and so on. constitutes the latent in-depth culture structure, the deep lock to nationality's psychology and the spirit, adjusts and is restricting the national culture development and the external cultural involvement. The Chinese modern plane design regarding the China traditional culture model, cannot be the superficial graphic solution with borrows, is must truly take root the national spirit. The China traditional culture still deep deeply was affecting Chinese's life and the esthetic custom. The design basic goal is solves the problem for the populace, this inevitably requests Chinese modern the design to have to adapt with this nationality's cultural esthetic psychology. After the west the modern design idea also believed that, the work is one kind of information carrier, is one kind of specific cultural system hides the language or the mark, when a designer has completed some work, he not only has created his use value, moreover also has poured into some kind of unique cultural connotation humanities value. Along with the Chinese national strength power, the contemporary China's consumer not merely pauses to the modern plane design demand in only is has some kind of practical function value in the stratification plane, but also must meetpeople's spiritual life need, practical provides, the emotion, the psychological various expense experience for the people. Therefore the modern design even more pays attention to the design the cultural attachment value. This article affects the China traditional culture through the analysis the Chinese philosophy and esthetic is ideal, tries hard to promulgate the China traditional culture art intrinsic formation reason and the unique characteristic. How borrows this to analyze the Chinese modern plane to design better completing to the China traditional culture art model. The modern plane design must do takes root the national culture, must penetrate understands the Chinese nation culture the spiritual characteristic as well as the China traditional culture, the artistic characteristic. China's calligraphy and painting art is the China unique artistic form, among them in has inherited the traditional culture philosophy and the esthetic characteristic, the modern plane design may derive the nutrition from the water ink art, rich design language and connotation. At the same time, in the modern design to the Chinese character application also needs to understand the Chinese character art own art rule, is in order to better achieves mastery through a comprehensive study of a subject in the design. The Chinese tradition graph also widely applies in the modern design, through the analysis tradition graph characteristic connotation, discusses well profits from Chinese the traditional graph design.