| The modern informationization society, the more and more profound digitized revolution causes the network media application gradually to become high speed, the mature modern information dissemination way, the network media vision design through to the information esthetic performance and the highly effective dissemination method, causes the information to depend on the electronic carrier to become has esthetic and the user friendly visual element. To the network media vision design study and the research, explores the information brand-new dynamic vision manifestation; Through to the homepage design characteristic, the esthetic principle and the style mold technique refinement analysis, summarizes the homepage design performance technique and the method; And unifies the multi-disciplinary knowledge, unifies the new design discipline to this kind of art and the technology to carry on the rational highly induction definition, uses the internet media characteristic to carry on the transmission design effectively, studies and educates the research to provide detailed and the science theory basis for the design..In this article carries on the homepage media vision transmission design with other artistic design form the comparison, anew the media design art content, the principle characteristic, the visual design explore three aspects, carries on the preliminary induction summary and the theory discussion to this new artistic design domain, summarizes the homepage media vision transmission design is artistic and the technical high unification, take the subject bright, the form and the content unifies, the emphasis whole as the principle of design; Unifies the WEB2.0 network time unique interactive and the opening altogether constructs the nature, multi-dimensional, the equivalent, analyzes the design idea of new media and the art rule. The vision esthetic and the dissemination function perfectly unifies into the network media design creative thinking activity the ultimate objective.. |
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