The Call Center Application To Study In China

With the development of social productivity, the idea of marketing has evolved from the idea of manufacturing, production and sales promotion to today's idea of sales marketing and social marketing. The construction of Call Center aims to advocate customer relationship management (CRM). Using technology and management method of science, Call center raise customer satisfactory and loyal,raise sales successfully , actualize customer value. , Call Center, also called Customer Service Center, is an entity which receives and sends calls on behalf of customer service. It builds an all-out way of communication and to regard customers as the most important resources. It can promote customers' satisfaction and loyalty to them, which helps to promote sales; meanwhile it combines market, sales, and customer service together organically in a customer-centered way in search of existence and development in fierce competition.Now, there have already been several hundred and thousand Call Center and they have been effective in all kinds of industries. The conception of Call Center initiated in mid and late 90's. The Call Center was introduced into China just several years ago. In this article, the author does research for its development space discusses its powerful and distinction competition advantages; and analyzes the spatial distance between different centers in the light of the European developed countries. This article also dissects its effects on our national economy. We suggest how China Call Central industrial tendency and how to come out of the difficult condition faced. Call Center is used in post, finance and electrical appliances .It helps a lot to promote customers' satisfaction while keeping the number of customer thus to make profit for business. This article is divided into four chapters. Chapter one introduces thestatus of Call Center in our country; Chapter two research the effects on our national economy and the problem it faces up. Chapter three is how to come out of the difficult condition faced. Chapter four research on that Call Center is used in post, finance and electrical appliances.This article focuses on the application of Call Center in china and the problems it faces up to. It suggests enhancing the digital management and personal management in Call Center, making full use of the data resources, developing new markets and promoting the utilization ratio in order to make customer satisfying and promote the enterprise succeed in intense competition.