Research On The Differences And Competitiveness Of Life Insurance Industry In China

Since our country adding WTO gradually let go of the insurance market in China, foreign life insurance giant poured into the insurance market in our country, and our country life insurance enterprise development time is shorter, at the current strength is difficult to in the insurance market fully open to foreign comprehensive competitive strength of the life insurance companies do. In 2008 after the outbreak of the financial crisis hit from the large life insurance enterprises in China, in 2012 to five years in life insurance business premium income growth rate is roughly downward trend.This paper combines with quantitative analysis and qualitative analysis of two research methods of theory and empirical combination to rationality theory based research to guide the empirical analysis of the empirical analysis and theoretical analysis, the empirical results are presented to verify the theory. Quantitative and qualitative analysis is based on current measurement method integrated into a large number of economic management, economic management phenomenon of mathematical model of economic management to be simple and intuitive and accurate interpretation of language cannot easily be explained based on the.This paper is divided into five parts, the first chapter briefly introduces the research background of this paper, through the research of previous literature determines my study method, the second chapter introduces the current situation of the development of China’s life insurance industry, the third chapter uses the empirical analysis of the difference between the domestic status of life insurance in our country and our country and region life insurance in developed countries were analyzed, based on the East, in the western region, the life insurance development level, development process, product structure and other aspects of the differences mainly exist in the development of the two indicators; through the analysis of domestic and foreign life insurance industry obtained the total business of life insurance enterprises of our country. Although the gap between the developed countries and gradually reduced, but the relative indicators there is still not a small gap. The fourth chapter is the evaluation system of the competitiveness of China’s life insurance companies to establish the development of regional life insurance enterprises in our country is not balanced based on the fact that, according to the enterprise market share, enterprise scale, management ability, human resources and innovation ability of the five aspects of data selection and measurement using the data envelopment analysis method empirical analysis in China life insurance enterprises competitiveness is not strong, the competitiveness of Chinese life insurance companies is higher than that of Sino foreign joint ventures(foreign) life insurance companies, then the world’s top 500 life insurance companies also conducted a technical efficiency evaluation, obtained 3 Chinese life insurance enterprise competitiveness is above the average in the world famous insurance enterprises. Finally found in the empirical existence most life insurance companies invested capital has not been effective use, human resources management is chaotic, the financial system non-standard resulted in the use of funds is not reasonable phenomenon in view of, in the ending part of corporate existence of the problem put forward countermeasures and suggestions.This paper puts forward the coordination of regional life insurance enterprises and common development, suit one’s measures to local conditions to take different inclined supporting policies, accelerate the life insurance enterprise content transformation and innovation is a new breakthrough to enhance the competitiveness of China’s life insurance companies.