Golden Group Real Estate Marketing Strategy

This text combines the particularity of the real estate merchandise and the real estate market, and the research of many years to the real estate market. The text adopts theoretic analysis and actual research together, and also introduces the way of the theories of the special product and trade selling to put great emphasis on the analysis to the interior and exterior environment of the real estate and the Gold Group. Then the text summarizes the way and strategy of marketing from the Gold Group, at the same time, puts forward new views and way of thinking. Taking the Gold Group as an example of science valid marketing strategy in the real estate market, gives numerous real estate companies to make reference in the building product marketing...