The Central Avenue-the Urban Space And The Meaning Production

The central avenue, a exotic street with colonial history traces, a wide open architecture art museum and even an open emporium, a city business card or a tourist attractions, a pair of hundred years of silence in the face, on the other hand, emerge modern consumption of utilitarianism.Although pass through the street countless times, I still couldn't see all its faces and understand its connotation. This is a stacked layers of cultural diversity space, a bearing the relevant numerous historical, present and future spaces, which was produced. Therefore, this article for meaning production research of the central avenue. Using the method that historical pectination then add case example, namely in the central street in different time of social and cultural function and its identity diachronic evolution to describe while, select architecture, advertising and window and walk the streets or live in several and meaning crowd production and social organization mechanism of other factors in the city, shaping process cultural space allotted different function analysis.The article is divided into four chapters, plans to solve the following four questions. One, from "the central avenue" name change Angle, explore the identity of this street in different historical periods of expression features. According to the history and culture, the central avenue shows how the identity characteristics of how history, embodies the production mechanism. Two of the central avenue, the different buildings of mining depth. Mainly discusses these buildings in the present context, and the different function of capital of the space power-sharing. Three, this paper mainly discusses the commercial capital of central avenue, attempts to sign next unearth advertising image characteristics of production mechanism, and consumer culture to public ideology manipulation. Four, mainly discusses the central street mixed crowd. The crowd, residents from flow, loafer, travelers, etc, The author analyzes the streets and images of the mutual requisition crowd behind hidden power relationship competition.