The Feasibility Study For The Jade Bird Huaguang Lithium Ion Battery Production Base

Modern industry has entered into an age of automatism and information. With the emerging in endlessly of new technology, high-technology companies emerge. However, some enterprises are not so fortunate. Especially many Chinese medium and small enterprises are at the elementary phase of industrial modernization. And they not only fail to use the automatic production equipments completely because of the great costs but also lack the money to plan project with advanced management sysytem. At the same time, many managers of an enterprise come from the front line of production, and they often spend most of their energy on solving some technical problems while neglecting the feasibility study of project and causing the failure finally. So it is very urgent to find a simple but practical way to improve the feasibility study.This essay analysises the feasibility by the Potter five competitive forces model to find the bottleneck question, makes the science feasibility study methods with social benefit evaluation and economic evaluation according to the company's actual situation and the characteristics of product and process. In order to make the analysis clear, the writer uses some simple but intuitional tools, for example, some graphs and Gunter charts and etc. At the same time, examples are also given to show how to make the feasibility study and evaluate the social benefit ang economic. The essay also researches the project from many angles to giving powerful technology support through the technology economics principle and financial assessment theory.This paper is divided into five chapters. Chapter 1, Introduction, the main thesis that the background and significance of topics, reviewed the literature and the major research paper on the content; Chapter 2, project introduction, introduced the Jade Bird Huaguang battery co.. LTD and the lithium ion battery production base project; Chapter 3, the project analysis of the lithium ion battery production base, analysises the main problem of the project demonstratesing with the Potter five competitive forces model; Chapter 4, social benefit evaluation, gives the environmental construction ideas on the base of the lithium ion battery technology development; Chapter 5, economic evaluation, gives the safeguard measures for preventing investment risk according to the in-depth financial assessment througu the technology economics principle. Finally, the paper summary of the research work.