Feasibility Study On Franchise Operation For Chcgp(China)

In recent years, China's economy and society have seen a rapid and continuous development and people's living standard significantly improved. However, with the fast living pace, hypertension, diabetes, smoking, obesity, high fat and cholesterol ingestion have gradually led to higher morbidity and mortality of cardiovascular disease. The society has paid more attention on cardiovascular disease, and the protection and early diagnosis are critical to the disease therapy. In this background, the thesis makes a detailed feasibility research on a heart center's establishment and Feasibility study in China, which comes from the United States with world top science technology.The article makes a comprehensive and systematic analysis and study on the every aspect of the heart center, on the theoretical basis of strategy, marketing, project management and investment.Considering this project's nature and local characteristics, the thesis looks into the heart center's investment, highlights the project distinctive points. By the analysis on the China's health care tendency, the article provides a marketing investigation and forecast and designs a marketing scheme. The thesis also programs and demonstrates the specifics in the project operation. As for the demonstration method, the thesis introduces plenty of data analysis and calculation to prove the feasibility of the project establishment and operation.Heart center introduces a brand-new conception on health care with its high-tech identity. Through the application of MRI (Magnetic Resonance Imaging), the heart inspection are non-invasive, high efficient, operable and profitable. The thesis provides evidence for the project establishment feasibility. This is valuable for the project operation in the future, and the research is very significant on the project joint expansion and people's heart health improvement.