TV Packaging Of Digital Media Art Works At Art Beauty

Ever since the TV, TV packaging ensue. China's TV packaging, from the initial "hand-made synthesis" to "more", and then to the cascade "three-dimensional age", until today's "design times" had already passed 20 years of exploration journey. Investigate its development, it is easy to see is a computer digital technology innovation brought TV packaging technology development, and TV packaging technology development is also witnessed the evolution of computer digital technology. The computer the development of digital technology promoted the means of TV packaging update, which determines the form of TV packaging. From this Angle understand we can put today's TV packaging technical definition of art for computer digital technology content of packaging, abbreviation "digital media art".This article from the connotation of digital media art, combining with Mr HuJingZhi constitutes a theory about art beauty, based on the analysis of digital media art form, the TV packaging digital media art works in the ontology levels and artistic beauty constitute level. Combined with outstanding Chinese TV packaging cases and colour characteristics and emotion of survey data, further discussed in TV packaging digital media art works reflect, and artistic beauty in the process of analyzing cases found in today's China the problems existing in the TV packaging. This paper is composed of three chapters:First, the connotation and digital media art form. Digital media art is shown through computer network technology the art form. The research on its formation from the development of computer technology, aesthetic origin, aesthetic nature of three aspects.Secondly, TV packaging digital media art works of art beauty constitutes. This chapter is the first analysis of the works of art ontology levels, i.e. existing way, object representation, theme and deep feeling connotation. Second, any a art works are the external form and internal content outside the organic integration. This study of the constitute art works, namely, two inevitable factors ascent to aesthetic form and content, to discuss the height of digital media art beauty of works of art form.Finally, TV packaging digital media art works of art beauty embodiment. After completing the digital media art works composed of artistic beauty, and further study from colour character, modelling characteristics, the theme three aspects, already collected with the domestic TV packaging of digital media art works with more than one outstanding case, video screenshots, based in China from the aesthetic level the digital media art works are how to embody beauty comprehensive description and analysis.Through the research of TV packaging that digital media art works by the beauty of art is the various elements of the content of his works itself unification, writing form itself elements unity, form and content beauty perfect and unified, composed of this conclusion. At the same time, to present Chinese TV packaging of digital media art creation process by which some existing problems of further discussion, hope these discussion result can inspire afterward researchers have found that more research goal.