Research On Web Interface Design Based On Visual Experience Theory

At present, compared with the website design in foreign countries, the main issue in this field in China is the lack of local characteristics and design specifications, therefore, it is necessary to summarize and organize the web interface design system, thereby improving the sense of aesthetic on web design and consequently promoting the realization of better UE on WEB interface design. Base on a sufficient research of the domestic and foreign excellent websites, combined with traditional aesthetics theory and visual communication principles, this paper analysis the factors that impact on the users'experience of the interface design, and mainly discuss the application of color, layout, texture and other aspects of visual effect rules in web interface design. Also, based on two main factors:visual communication and information construction, and the analysis of experiment data, the classification of interaction of Web site (functional attributes and the amount information), this paper tests different styles of web interface design to explore more effective and attractive visual communication ways of web pages interface design.Compared with existing theories, this article will focus on the verification and demonstration of visual rules in web design, and summarize the characteristics of web interface. Using LED gray level analysis, this paper completely tests and designs the specific features of visual interaction experience; depth collates and certificates the experience data, summaries the utility laws of information architectural elements to guarantee the effectively information communication and aesthetic interactive of website. Following major elements:1. Collected and organized visual, information communication, user experience and other aspects of books and articles at home and abroad, especially relative the web interface design, this paper analyzes the status and development trends of WEB interface design. 2. The systematically research on success examples of the WEB interface, analysis the visual components of the interface theory, taken laws of the composition of visual elements that color, typography and other graphic design elements of visual communication on the interface of interactive systems, which would lay the theoretical foundation for later study.3. Based on the features of WEB interface, there is a test of the gray level of the webpage. Arm to analyze the influence of gray distribution and gray-scale changes in WEB interface on human reasonable visual field in different screen, this paper puts forward the rules of gray level of the web interface on the impacts of visual communication interface.4. According to the experimental analysis and theoretical results, it redefines and practices the visual application principle of WEB interface. According to the results summary, it offers the corresponding WEB interface design cases, and processing for specific development, completing information system construction of website plan graphic.In summary, this paper analyses visual communication of the elements of WEB interface design from the two aspects(visual communication and information constitute), discusses the application visual elements in the WEB interface design; with LED grayscale test results, puts forward the innovation experience in the design; and demonstrates visual rules of web design from the practice. That could provide a useful reference for the web designer.