Research On The Specialized Market Development Under Background Of Internet Application

Traditional specialized market is a place for trading one or more certain types of highly complementary or alternative goods, and a market system arrangement for large-scale centralized transactions. In the essence, specialized market is not only a fixed transaction place, the market information load, and a transaction way, but also communicates and links the producer and the consumer more importantly, who mainly can realize through the information flow form. However,, the rise in the 1990s of Internet technology has greatly changed people's living style and the way people exchange information, and its application in the field of commodity circulation, also causes a revolutionary change in the field.Therefore if the traditional specialized market development responds the informatization challenge, atonements specialized market tradition function flaw and realizes the specialized market management system's innovation, one of realistic ways is to speed up the Internet reforming, further promotes the information function of the specialized market with the aid of the information technology, realize the Internet and the traditional specialized market mutual fusion, organically unifies the visible market's development and the invisible market's development, enhance strong points and avoid weaknesses and try to form one kind of collection product exchange of information center, the product demonstration center and the product delivery center in a body's new specialized market.Based on the study of literature about the domestic and foreign related Internet application environment the transaction cost constitution, the Economic organization to accept the new technology(particularly the Internet applied technology), as well as in the domestic related specialized market reforming promotion, this article has studied the Internet application present situation of the specialized market development and analyzed the opportunity and challenge the traditional specialized market development faces in the Internet application time. We have also constructed Internet technology application model of the traditional specialized market, and studied factors and the function mechanism which influences the Internet technology application in traditional specialized market. In the end, we have researched the realization pattern of self-reforming promotion for tradition specialized market accepting Internet applied technology through theoretical analysis, Linked to the local reality and put forward the policy proposal on the traditional specialized market acceptance Internet applied technology...