Research On The Development Of Leisure Industry In Weifang

Weifang,a garden city in Shandong Province, is known for its different kinds of kites, and thekite culture has been thousands of years.Weifang is rich in natural and cultural resources. In2011,Weifang is chosen for China Characteristic Leisure City because of its kites.During the12thfive-plan of Weifang, it will be built to Ecological Weifang, Green Weifang and Creative Weifang.But it has a long gap to Qingdao and Yantai and so on, and it has a longer gap to the city outsideShandong province such as Hangzhou and Chengdu. The development of leisure industry inWeifang is not suitable for its rich resources, and the integration of leisure resources and integrationof city and country have become two important questions for the development of leisure industry.In this article, I investigated and analyzed the tourism industry, cultural industry, sportsindustry, as well as entertainment industry in Weifang. Provided some relevant data according tothe2011Statistical Yearbook of Shandong Province, compared with Qingdao, Yantai, Jinan andother leisure city, I have a comprehensive understanding of Weifang's leisure industry. I describedthe development status of the leisure industry of Weifang. At last, in this article,I wrote the way todevelop Weifang's leisure industry, and give some policy recommendations to Weifang'sdevelopment of leisure industry.The article has6parts, the first part is the introduction, which is to introduce the backgroundof the research and writing and the significance of the research. The second part is the theory ofleisure industry, for example what is leisure industry, and the feature of leisure industry. Leisure isa field that is caused by leisure demand for leisure product and service, and it has a great relation topeople's life. The third part is the possibility and necessity of leisure industry in Weifang. Thisarticle discuss the possibility and necessity from Weifang's resources, the development of Weifang,the policy good for the development of leisure industry. The fourth part is the development ofleisure industry in Weifang,and find the question of the development. Tourism industry is the mainof Weifang's leisure industry, culture industry is becoming better, sports industry is like a sun at8:00am, dining and entertainment industry is weaker than some cities.The fifth part is how todevelop leisure industry in Weifang. In this part, the article describes the way from industrylayout, regional cooperation and so on. The sixth part, the last part,mainly writes the suggestionfor the development of leisure industry in Weifang. In this part, the article points out that Weifang should have an overall plan to the development of leisure industry, that Weifang should strengthengovernment guidance and implement the12thfive-plan of Weifang thoroughly.