| This article is from "image" perspective research packaging container design method and design modelling principle, emphasize the container modeling design should put the objective external form and consumer’s subjective emotional organic combine, make consumers in watching the packaging container that it produces the moment of modelling of emotions.In order to achieve this goal, designers can use line method, the sculpture method and simulation method, shadows method, the texture of the method, inlaying, such as design method, creative use of dot, line, face, body, skin texture, such as design elements, follow the container modelling and consumer psychology of psychology principle and heterogeneous isomorphism change and unity, proportion and scale, contrast and harmonic, stability and lightweight, symmetry and balance, rhythm and cadence, with emphasis, the transition from and echo, the comparison and the lenovo and so on aesthetic principles for container modelling imagery of the design and creation.This paper studies used in gestalt psychology "heart content field" and "the same type theory" of the method and the consumption psychology of "two-way information system" research methods, trying to dig through the study of the container modelling the external form and subjective feelings deep consumers between contact, this paper gives the designer to bring inspiration, which is beneficial to the container modelling imagery of the design methods, and packaging container modelling image design the basic principles of the summary, so as to provide some packaging design practice reference on, for packaging research methods and the research Angle with the rich and expansion. |