Study On Recessive Design Language In Chinese Contemporary Book Design

In recent years, along with the stable and health development of political、economic、cultural,it brings a good environment for art. Cultural and artistic exchanges continues to increase at home and abroad, which promotes the book design academic thinking progress. As we know, the design language comes from western only make Chinese designers grasp the idea of western design, but not their own position in the design of the international community. Therefore, in recent years, the design community activities become richer than before, at the same time, Chinese designers have been continuously explore the road of original design, which belong to Chinese book design.From 2003, the Shanghai press and publication bureau organized the“China’s most beautiful book”selection, selected outstanding works to send Leipzig Germany to participate the“World’s most beautiful book”selection. Chinese book designers have won the“World’s most beautiful book”selection more times. At the same time, a domestic“first”book design innovation was created one by one, and many new styles were established and developed in china, from“China’s most beautiful book”to“World’s most beautiful book”, from Chinese traditional to the blending of world, Chinese book design has opened a new page.The article takes Chinese current book design as starting point, mainly study Chinese contemporary book design in recessive design language. On the one hand, through analyze the diversity current situation summary of book design, to clear the book design situation. On the other hand, through analyze the book form、book color、the reading psychology of book、the design process and other aspects to the implicit design factors, and then put forward a design idea about book design. The author hope to give the book design ideas a little feasibility opinion, and give the book design system theory study a little supplement from the angle of book design idea. In book design achieve the respect of book essential, the regression of book culture.