The Trend Of The Contemporary Fiction In The Background Of Film And Television Culture

When the society changes from production to consumption, the logic that the capital pursue the biggest interests promotes the producers to find a media which could publicize the goods. The image, especially the rapid development of Films and TV, because of their advantages, become the best choice. And the development of media, let Films and TV become the Overlord of Media. On the other hand, apart from media, Films and TV are an important and booming art. The visualization and no need to convert of Audia-visual language, timely and synchronization, simulations of the Media feature, let them be the unprecedented Mass culture. They have huge group of audience, train and reshape the audience’ accept habits and tastes.In such a background, that Film and television culture press literature including novel is an indisputable fact. Surely, because of the novel’s aesthetic characteristics and concerning on human’s ultimate problems, novel will never disappear. But, how to be more.stronger, how to wining over their own readers from.the audience of Film an television culture, is an important issue that the contemporary fictions face to.For example by Li Bihua, her novels following importance to pleasure and the mundane life, which is an important reason to her novels becoming popular. Another reason is that she keeps to the dialectic of readers’expect for the story, as applying herself to tell love story, pay attention to legend, unfold desire, which are all about mundane life.Apart from an author, Li Bihua is a screenwriter too. She extends the methods of Film and television to the novels, which let them show up the feature of scrip and different aesthetic appearance. Also, because of the creative absorbing, people who are used to watch film and television programs are more like to and more easier to accept the novels. This is a significant and successful strategy to winning over readers.