The Taiwanese Local Series’s Feature And Effect Analysis

In modern society, everyone is screaming "globalization" and "market internationalization", more and more television programs and movies are trying to integrate into a more international element, expect the product to sell to market around the world in order to expand the overseas market. But the FTV in Taiwan with stubborn insistence to produced and broadcast a number of local series what reflect the regional customs political ecology, traditional culture, and the Taiwanese pronunciation. Gain a strong foothold in the abundance of television work, and successfully led the development of the local Taiwanese series. Local Taiwanese series of FTV broadcast in prime time often continue to refresh the ratings record, due to the enormous impact, mainland China, Southeast Asia and other regions have been broadcast, the ratings in the local record is very high.That is a miracle. This article, I try to analysis the reason and background of the rise of FTV’s local series in the prime-time and summarized its characteristics, communication value, and to discuss its bottleneck in the development and market challenges of the parties. Expect have a certain significance to the development of strong local characteristics of the local series...