A Research On Leading The Corporate Culture Construction Of College Logistics With Socialist Core Value System

Putting forward socialist core value system is a great theoretical innovation onideological and cultural construction of the sixth plenum of the 16th CPC, based on profoundsummary of historical experience and scientific analysis of present situation. Socialist corevalue system is the basis of socialist culture construction, and is also the basis of the corporateculture construction of socialist college logistics. Corporate culture is the soul of enterpriseand epitomizes the principal part of value and mental outlook of enterprise, and it is a“softpower”, is the important fountain of cohesion and creativity of enterprise, and is also animportant factor of enhancing the core competitiveness of enterprise. The rapid developmentof higher education gives birth to the college logistic enterprise. College logistic enterprise isthe emerging thing of the college logistic socialization reform in the process of high eliteeducation developing towards high mass education and is young enterprise, and it must baseon socialist core value system and push forward corporate culture construction , in order toconstantly enhance the“soft power”of enterprise. College logistic enterprise should correctlyhandle the relationships of interest among the state, college, enterprise and individuals, andthe relations between competition and cooperation, between enterprise and society, betweeneconomic benefits and social benefits in the process of offering products and service tofaculties and students as well as departments, and make great efforts to practice and promotethe socialist core value system.By consulting, analyzing, organizing and concluding correlative materials fromdocuments, this research expatiates some theoretical problems including the meanings of thecorporate culture of college logistics, the structure of the corporate culture of college logistics,the connotation of socialist core value system, the main functions of socialist core valuesystem, and the relationship between socialist core value system and corporate culture, thenselects and analyzes main achievements and existing problems of corporate culture construction of college logistics, and on these bases, puts forward principles, theoreticalexplorations and ways of construction.