Cultural Research On Lu Drama

Lu drama now has become a thriving cultural phenomenon and a cultural brand widely recognized by all communities of the society. However, with the warm response before the TV screen forming bigger contrast is, the academic research on Lu drama as the object of study is still rare. This paper take the unique perspective of media sociology as the starting point, breaking the previous exploring method on text from the view of aesthetic character and cultural characteristics, to explore the consistency between Lu drama communication and social system, as well as the ethos of the ideological level.Lu drama refers to the TV works created by Shandong film and television drama production center. This paper reviews the historical development trajectory of Lu drama after defining the concept of it. Starting from the1980’s,Lu drama entered the preliminary stage, came into the stage of development in the mid1990’s,and then to explore the road whith characteristic in the21st Century. It shows that Lu drama is developing more mature along its own trajectory. The main part of the article firstly analyzed the media environment and the new social and cultural context of Lu drama from the perspective of communication theory. Then began with the careful analysis of Lu drama text from the transition of social system, the changes in the social life and the transformation in public social and psychological needs, these three angles to interpret the relationship between Lu drama and social change. Chinese unique social structural model "Co-construction of home and country" is also consistent inherited in Lu drama. The history change of national politics affects the fate of the family as well. The joys and sorrows of the family mapped out the vicissitudes of the country. Home and country shares the same fate. Next, the paper take the social function of the media as theoretical support, concluding the effect of communication and social functions Lu drama reflects, revealing the aesthetic spirit and the socio-cultural implication,to inquire its profound impact on the ideology. At the end of the article points out that the Lu drama’s bottleneck which much-needed broken through and the possible development road:deeply mining Qi lu cultural resources and avoiding subject immobilized and modeling. At the same time rational and objective requirements should be put forward to Lu drama creators as well as the fundamental shift from creative psychological in hope to inspire the future direction of development of Lu drama.