3G Value-Added Business Project Demand Management Research And Application

Since 2000, the china’s telecom market’s became complex and intensive. China Telecom, China Mobile, China Unicom and many other telecommunications carriers exists in the same place. For China’s telecom, as the industry has experienced 20 years of rapid growth, it came to the turning point of the future development. The natural advantages of mobile phone and will occupy more and more market share of fixed telephone. In this circumstance, number of telecom operators began to compete on price and service quality. We can forecast, in the future, a very strong change will take place in the telecommunications industry when the increasingly, important competition which has been brought by the 3G licenses through all the operators. So it’s also easy to forecast that the facility manufacturing or construction will be the new engine of the industry. It’s both opportunities and challenges for everybody in this industry. How can the telecom operators improve the efficiency of the construction project? How can they enhance the cooperation between each other? How can different departments in each company to work together and achieve the same object and how can we train our own professional project management, has become the current popular topics in this field. Requirement Management is the main component of PM and the important factor of influencing project success. So it is a significant work to research that how Requirement Management works effectively to push the project finished successfully.The article starts with contents that Requirement Management contains, states the definition of requirement and Requirement Managemcnt. Also it explains the problems that Requirement Management faces and the ways of achieving requirements througb user case. Analyze the requirement management model structurcs in the whole project Iifecycle, which exist in each system, subsystem,and every step of development, produce, testing Then it analyzes work modules’ content and essentials in requirement management activities. Meanwhile the article indicates the necessity of managing the changing of project requirements, Analyze the strategies on changing of requirement management in different phases of the whole project Iifecycle and the workflow that changing of requirement management shall follow.In 3G Cblor Ring Back Tone Project with Unicom of Xinjiang, a typical telecommunications value-added service Project, it can get how to achieve clear pjoject requirements in project practices. Through standard flow managing changing of requirement, and expediting success of project.and Requirement Management facing these projects, then predicts the futures directions of Requirement Management.