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Telecom Enterprise Information Technology Application Promotion Project Financing Models Of Risk Analysis

Posted on:2012-07-07Degree:MasterType:Thesis
Country:ChinaCandidate:X ZhenFull Text:PDF
GTID:2249330371967228Subject:Project management
Abstract/Summary:PDF Full Text Request
After about 15 years after the transformation, split, reorganization, listing, merger and so on a series of reform, China telecom finally dust settles, finally stopped for China telecom, China mobile, China unicom three telecommunication operators, form Japan, and together into the situation of whole business operation era. The integrated comparative clans operators based network, customer groups, financial strength, product system, sales channels, service ability terms, although with is whole business operators, three the current operations of development overall strategy or each has the stress. Such as China mobile, with its vast user group foundation, huge cash flow strength, based on the wireless network, and actively expand wireless product applications and services, deploy a wireless network applications, content, and a wide variety of terminal value-added services, in recent years in the capital market has a series of important measures takeover, phoenix TV,19.9% stake in Shanghai pudong development bank shares, and 20% of catv, CCTV, all kinds of new media deepen cooperation, in the entire layout has clear thinking and successful shots, for the long-term development of the enterprise lay the basis, China unicorn and China netcom merged, since in network and business got well compensated for CDMA network from the sale of the income derived in also get a lot of money supply, from the acquisition and WCDMA technology with the Iphone cooperation in also get a good user growth, out of a bygone positioning contradiction, the competition situation, entered the healthy development, To view China telecom, since established business transformation of the overall strategy, committed to a comprehensive information service provision, from Internet, products, channel, to service all carried on a series of adjustment, in order to reduce speech accounted for more than, improve the information service revenue, so in recent years in system integration, industry applications and all kinds of information service provision also has great development. From a certain Angle, domestic telecommunications today’s competition and development, is the financial strength of countervailing and competition. With China telecom, for example,2008 after bought C nets, and finally to run all services, but huge cost, transfer of 110 billion spending plus C nets operation basic input in 1000 billion, means a pretty long time China telecom will because huge spending is unable to the overall profit level group had a higher expectations. But in the group for developing a comprehensive information service under the general strategy, the development of industrial application, the application of informatization of pioneering terminal users want the perfect products and services, all need money, everything needs input, money becomes the key factors affecting enterprise development, how to solve facing in the development of China’s telecom cash problems facing the extremely realistic objective problem. Generally speaking, in domestic current market environment, use of finance means for operators is very limited, especially in various operators listed after. In the capital market, operators though can undertake increase endowment spread, issuing bonds, but the capital cost is high, process is complicated, easy to aggravate enterprise risk; In industry, the external environment competition is intense, industry average profit margin down gradually, coupled with the telecoms industry itself into huge industry characteristics, such as China telecom operators had lost to scale advantage through internal operation to raise the required capital, is brutally hard. To cope with difficulty, to break through the bottleneck, China telecom in information technology application development process, in to a comprehensive information service provider change at the same time, if can increase with the third party to cooperate, introduce partners, capital platform, play social capital channel power to sharing and cooperation mind-set to market and competition to China telecom has the extremely vital significance. Therefore, the author want from this perspective, the author served by the enterprise as the foundation, from telecom enterprise financing modes, track and analyze China telecom with a third party cooperation way, the current situation, and funds utilization, and discusses on financing mode telecom promotion information technology application effect, in order to get some telecom enterprise in the face of difficulty solving capital solutions and, ultimately benefit of enterprise operation development.
Keywords/Search Tags:financing, cooperation of management, third-party, capital platform
PDF Full Text Request
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