| With the developments of our economy and the income of residents,the public’s investment consciousness is growing all the time.Consequently, the securities market has become a main investment ways.However,our demotic securities market is immature, strongly speculative and have high risk of market fluctuation.With the addition of lack of proper investment philosophy,investors always suffer from great losses.So it can’t be never more to stress the importance of proper investment philosophy and reasonable evaluation in order to be successful.Based on some relative stock investment theories and methods, this paper will take GF Securities as an example and make deep research on the value of stock investment.lt also analyzes GF Securities’ competitive edge and its influencing factors by deliberating the situation of securities industry and development tendency.Meanwhile,detail analyses on the state of affairs and financial positon are also included.On that basis,this article evaluates the value of GF Securities using three phase dividend discount model and price-earnings ratio model.Finally,it ascertains intrinsic value of stock varies from29.09yuan to53.08yuan.The conclusion that we reaches from above analysis and research is that GF Securities will meet a new recycle of fast growth stage and this enterprise is worth investing.Compared with the current share price,the GF stock has enough margin of safety,so investors can buy long-term investment and have a share in earnings growth of GF Securities. |