Ellassay Co.Ltd. Uniform Force Business Strategy Analysis

Administrative Uniform as an important branch of the garment industry in recent years, developing very rapidly, but at the same time there exist many problems, this article through to the analysis of the industry, with strategic methods to analyze the depth of ShenzhenEllassay.Co;Ltd. uniform force thought business attire business, hope to provide reference for other counterparts, help you better analyze your own core competitive ability, make better competition strategy, change the current low level industry competition situation, make the industry more healthy and orderly development.The main content of this article for:First, this paper adopts the uniform industry and clothing industry have a basic understanding of, and then to the enterprise external strategic environment scanned, comprehensive analysis enterprise the macro environment of; Then use "5force model", from industry potential entrants, the existing industry competitors, and the supplier and the purchase side bargaining power, may substitute five aspects uniform industry analysis, and then identify the best song force uniform of the opportunities and challenges.In the second place, from business development, financial status, human resources and management operation comprehensive scanning uniform business inner environment to identify its advantages and disadvantages.Third, the SWOT analysis, analysis of the strengths and weaknesses of uniform business, analyzes the opportunity and threat, and find out the best song force uniform business core competence, that should be the competition strategy choice;Fourth, according to the uniform of the business competition strategy choice,from enterprise vision, mission and core values, based on comprehensive industry positioning, financial and forecast method constructing uniform business in the future five years strategic target system, and draw the company’s strategic map.Fifth, according to the competitive strategy and strategic target system, and confirm the business unit key strategic measures.