| Now the tourism industry develops quickly, which has become one of the largest and strongest emerging industries all over the world. Because the tourism plays a great role in related industries, many countries and regions treat it as a key and leading industry to develop regional economic. With the improvement of the income, the increase of leisure time and the change of their consumption ideas, people don’t meet the traditional type of tourism any more. Their demands on the tourism products structure have changed a lot, and they pay more attention on the culture, characteristics, diversity and participation of the tourism products. With the development of mature consumers for the tourism products, tourist activities that can help people to get cheerful spirit and enrich their knowledge will be the principal part of the Market, and has been enjoyed by more and more people. And the development of cultural tourism has a great effect on the impact of tourism destination, and promoting the tourist market, especially the cultural tourism which has regional or national characteristics, so that the cultural tourism will be the main direction of tourism on a period time in the future. In order to develop the cultural tourism, we must find out the connotation of region cultural, to make the tourism products that have characteristic and strong attraction. Only by this we can develop the tourism, turn cultural resources into t social and economic benefits.Based on the study of culture, tourism culture, tourism resources, tourism economics, tourism geography, marketing, this paper mainly has two parts, theory research and practical analysis. Through the literature research methodology, summarize the definition, features and other basic theories of cultural tourism. In the analysis about tourism and cultural tourism in Changbai Mountain, through the literature material foundation of collecting, sorting, conclude and analysis, make out the development situation of Changbai Mountain. Point out the problems and put forward their countermeasures, and make them targeted and general. These all provide a good policy environment and development opportunities to the development of Changbai Mountain’s cultural tourism.During the twelfth five-year plan period, the government promulgated the program for the development of cultural industry. Jilin province promulgated the notices about Changbai Mountain culture construction plan. The program Explicitly pointed out the importance and urgency of construction work in Changbai Mountain, and it is the basic of cultural undertakings and industry. According to the Chinese tourism resources classification, research and assessment (GB/T18972—2003), classify the available tourism resources in Changbai Mountain. According to the "336" evaluation method for tourism resources by Professor Lu, evaluate the cultural tourism resources in Changbai Mountain, think the cultural tourism development in Changbai Mountain is not only conform to the demands of the market, but also make up for the single effective way of its tourism products. Ensure that Changbai Mountain tourism can develop sustainably, development, and prompt the related industry. |
