Project Planning Research On "the Lotus Pool By Moonlight" Of Hetang District

With the improvement of the economy and people’s living standards, eco-agricultural tourism is gaining in popularity with travelloving people. The background、environment and content of eco-agricultural tourism is ecological agriculture,with travel experience as the goal of leisure. It is closely related to the Chinese people’s roots in traditional culture. The eco-agricultural tourism is freedom and comfort way of life regarding the visitors. To local residents, eco-agricultural tourism has the significant effect of promote on the development of economy,Urban-rural integration and Construction of new countryside.The paper introduces the state and trend of the ecological agriculture.On the basis of Expounded the project’s profiles planning objectives,ideas,brands and ideas, depthly study of the project implementation strategy. Then we analyzed the advantages and disadvantages of the project by SWOT Methods, mapped the project’s strategic route:Development two big industry; Coordination of urban and rural construction; Improve infrastructure; Perfect four mechanisms. Finally, the article discussed project’s development and construction from the angle of economic, social and environmental benefits, and puted forward concrete opinions.This paper is a useful attempt to combining the courses of MBA to management theory, is an application of project planning theoretical. The purpose of paper is provide a reference, hoping to improve feasibility of the project. but also hope to provide a reference to the significance of peers,...