Research On Market Risk Of Discontinuous Technological Innovation

Technical progress and innovation is a necessary condition to support the sustainable development of the economy of a country or region, however, the countries which achieve the both truly independent innovation is few, the development of science and technology in the countries of the world is uneven, whether it is the theory of technological progress and the practice the developed countries. Enterprise competition in the world, there are the challenges and opportunities in an effort to improve their technological level due the companies in developing contries, while also timely to seize external opportunities. Non-continuous technological innovation (Discontinuous Technological Innovation) is generally based on a new technology or disruptive technology, compared to the prior art, has a stronger technical performance or development potential, can significantly improve the existing functionality add new product features, while reducing the cost of the product. Non-continuous technological innovation to overcome the recession and restore the ability to grow, has become an inevitable choice for the survival and development, non-continuous technological innovation is an important source of continued growth, non-continuous technological innovation for enterprises to provide production opportunities for innovation of new products and production process, this innovative activities for the entire economy opens up new economic development opportunities.Due to the non-continuous technological innovation can cause a wide range of technology, market, competitive landscape and even people lifestyle change, resulting in management difficulties, the whole process is also difficult to predict. Companies can’t grasp what the non-continuous technological innovation brought about by the high degree of uncertainty and the accompanying market risk. How to recognize these uncertainties, to deal with these uncertainties, thus effectively guard against market risks arising from these uncertainties, not only of theoretical significance, but also very important for non-continuous technological innovation of enterprises practical significance.The article mainly discusses the following aspects. The first chapter, the results of the non-continuous three technological innovation, including the purpose and significance of the research, the research status and research methods; second chapter of the non-continuous technological innovation facing market risk related to the concept and composition of the reason; Chapter through the analysis and research of the market risk of non-continuous technological innovation, establish a strategic management model and coping strategies; Chapter IV on the basis of the above study, combined with the actual situation of China’s independent intellectual property rights communication standard project, combined with the theory, verified the content of this paper; Chapter Summary and Outlook of the entire paper work done to solve the problem concluded summarized, and pointed out that the next step of the paper work outlook.From multiple industrial technology development process point of view, the emergence of non-continuity technology often change the existing industrial structure, the market leader in the re-shuffle, some industry new entrants will be beyond style development, and some original industry leader gradually falling behind the even disappear market. For Chinese enterprises, the face of global economic environment, enterprises need to maintain the depth scanning of high-frequency external technical environment, timely to grasp external opportunities and technology opportunities through the realization of low market risk, non-continuous technological innovation, bypassing the current technical track, lasting dual control of the technology and the market, and eventually achieve a leap forward in technology and the country’s economic catch-up in a new market eventually.