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Application And Research Of Cloud Computing In E-commerce Business

Posted on:2013-11-07Degree:MasterType:Thesis
Country:ChinaCandidate:W GuFull Text:PDF
GTID:2249330395960925Subject:Business Administration
Abstract/Summary:PDF Full Text Request
The development of Internet pushes forward the emergence of cloud computingtechnology and it will bring not only the rudimentary changes on working style andbusiness model but the whole new opportunity for the development of e-commercebusiness. While the application of cloud computing has gradually became the mainstream,there will be a dramatic change in e-commerce business. Cloud computing has beentransformed from the concept to the deployment. Nowadays, foreign and domestic researchon cloud computing has just started, and it mainly concentrated on technical architecture ofcloud computing and practical cases in enterprise etc. while quite little research refers tohow to deploy cloud computing in e-commerce industry and the applied e-commercemodel of cloud computing. Through the analysis of concept, principle, characteristic andarchitecture on cloud computing, the thesis will summarize the advantage of cloudcomputing, introduce it into e-commerce model, probe into how to take advantage of cloudcomputing solve bottleneck problem of traditional e-commerce business development, andtry to propose an effective e-commerce business solution which was based on cloudcomputing. The solution helps traditional enterprise to develop a new type of e-commerceon cloud computing and offers valuable references for current e-commerce enterprise toraise the core competitive strength through cloud computing. The research approach of thisthesis integrates the features and its attributes of e-commerce business and usingtheoretical derivations and example analyses to obtain a new e-commerce model on cloudcomputing which was based on theoretical research and applied research and lead to a newe-commerce solution based on cloud computing. The thesis will ultimately resolve belowproblems which are how to construct a new e-commerce model based on cloud computingwhich is different from normal cloud computing model and research feasibility and valueof this model applied in e-commerce business. This thesis is divided into below parts:(1)Introducing theory of cloud computing and e-commerce business,(2) Using SWOTmethod to analyze application of cloud computing in e-commerce business and itspossibility and necessity,(3) Analyzing the unique feature of e-commerce business andthe factor how to adopt cloud computing in e-commerce,(4) Creating the e-commercebusiness model based on cloud computing, proposing the e-commerce business solutionbased on cloud computing and provide suggestions how to deploy cloud computing ine-commerce business,(5) Taking Amazon and Alibaba e-commerce platform as examplesto analyze application of e-commerce business model based on cloud computing.
Keywords/Search Tags:Cloud computing, E-commerce business, SWOT analysis, Business model, Solution
PDF Full Text Request
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