Analysis The Development Of Shanghai Fashion-Consumer Type Creative Industry Parks Under The Perspective Of Tourism Resource

This paper is the preliminary study about the82Creative Industrial Parks in Shanghai. Especially about several main parks relevant to fashion&consume area, which reformed from those old industry buildings such as the workshops and warehouse, and focuses on the rebuilding and reusing of the old industry buildings. Research on how to reshape the creative parks from the perspective of tourism development.By collecting data and making survey of the main fashion type creative parks in Shanghai, the study focus on the analysis of their basic information. With the1933Old Millfun recreated from old industry buildings as the study object, by collecting information and investigating locally, basic information would be analyzed, especially about the space, environment and tourism development, and the contents and characteristics of this kind of rebuilding and reusing of industry buildings could be summed up. In the end of the paper, some problems the parks in Shanghai facing up would be put forward and good wishing for the development of the Creative Industrial Parks by tourism.Article is divided into six chapters to explore the tourism development strategies of the Shanghai creative industry parks. The first chapter is about the summary of social background of creative industry parks, as well as domestic and foreign researches. Second chapter is about the definition and overview of the theory of creative industrial park. The third chapter analyzes the current situation of the Shanghai fashion type creative industry parks and, on the basis of site visits, come to present the main problems in the Shanghai creative industry park. Chapter IV, through the combing of development process of industrial park case and excellent studies cases home and abroad, detail studied the useful solutions for Shanghai industrial parks. Chapter V is about case simulation. Take1933Old Millfun creative park as an example, detailed analyze how to enhance the value and brand awareness of the parks from the perspective of tourism development. Chapter VI is conclusions. Summarizes the research and points out the deficiencies of the article and the areas that need further research.