Analysis Of China’s Furniture Industry Organization Based On The SCP Paradigm

The furniture was born in ancient human society，five thousand years of richhistory and culture created a unique life of furniture. The reform and opening uppromote a vibrant forward the rapid development of furniture industry. Chinesefurniture exports and output value has occupied the first position in the world in recentyears. Chinese furniture per capita annual output of value is about12.7million, thescale enterprises above its per capita annual output of value is about17.8million, stillfar away from the developed countries’ per capita annual output of value which is about$1million, so that the Chinese furniture industry also haven’t into the best furniturecountries.Industrial organization theory is the study of corporate behavior and the marketstructure of the market in imperfectly competitive conditions that the core part is theSCP paradigm. The SCP paradigm is to discover the existing problems in industrialorganization, and that is to study the market structure, conduct and performance. Usingthe Industrial Economics SCP theory，from the aspects of the market structure, conductand performance to development the furniture industry analysis, and proposedcountermeasures to optimize the furniture industry organizations from the government,industry associations and business organizations.