Affection And Countermeasures Of Information Age On The Marxism Popularization In Colleges And Universities

Marxism is a scientific world outlook and methodology, it is also used as a powerful ideological weapon to transform the world. In today’s information technology, globalization, social and historical era, it still has a very extensive and profound influence, and the exertion of this influence depends on the masses’understanding of the extent and level of the Marxist theory. So the popularization of Marxism came into being, the process of Marxism becoming concrete, popular, easy-to-accept by the masses is the process of the popularization of Marxism. In the information age, the speed and the way of information dissemination have a revolutionary change. This situation impacted the popularization of Marxism deeply. It is not only related to the popularity and spread of Marxism in the public, but also related the development of cause of socialism with Chinese characteristics. Therefore, how to achieve the historic task of popularization of Marxism in information age is extremely difficult. Colleges and universities bear the responsibilities of training builders of socialism with Chinese characteristics, so it is the first important area to promote the popularization of Marxism. Effective popularization of Marxism in university both promotes college students Marxist theoretical level, but also make college students have a firm belief in Marxism, more consciously for the construction of socialism with Chinese characteristics.With the rapid development of science and technology, the development of human society is from the industrial age into the information age. Information technology era has changed the human world, especially in the field of dissemination of knowledge. Traditional knowledge dissemination tools are replaced by network media, mobile media and another modern information media, different media can load the same knowledge, but there are some differences among their substances transmitted entity which take audience different sensory stimulation. Due to the distinctive characteristics of Marxism with the times, the arrival of the information age will definitely have an impact on college popularization of Marxism. This paper firmly grasp the part of knowledge dissemination affect popularity of Marxism in Colleges in information age, elaborate the features of dissemination of knowledge in information age and the cognitive characteristics of college popularization of Marxism audience in information age. The arrival of the information age is like a "double-edged sword," it not only plays a positive role in promoting the college popularization of Marxism, but also produces a series of negative effects. Through in-depth research and analysis on this issue, explore countermeasures to accelerate the popularization of Marxism from the aspect which promoting the host-guest media literacy level, adapting to college students’cognitive psychology, using of information technology education resources. It not only adapts to the current implementation of the college popularization of Marxism, but also further enhances the targeted and effective of popularization of Marxism in universities and colleges which will surely have a positive role in promoting the full realization of the Marxism popularization in colleges and universities.