Research On Visual Design Art Rock Album Covers

The United States is the birthplace of rock ’n’ roll, Elvis. Food,(Elvis Presley) will rock has been generalized to the society as a whole, make the rock and roll into mainstream pop music. Rock music record label visual design is not only a kind of propaganda, it is also a kind of art, is the public feel the window of the rock and roll music artistic value and aesthetic appeal. If only as a means of propaganda, the jacket sleeve conveys information such as singer, song, publisher, etc., already cannot satisfy the public’s growing aesthetic demand, can reflect the artistic characteristics of rock and roll music works. Therefore, whether from the audience demand, or from the rock and roll, artistic features present on require rock music record label on the visual design is more artistic value and flush with the rock and roll into an artistic whole. And the current rapid development of science and technology on the rock and roll record label the effects of visual design art is profound. This article to understand rock music culture, convey the premise of rock and roll music art charm and combined influence music schools of art from the perspective of graphic design, to the rock and roll music record label for studying the visual design.The thesis main body is divided into three parts:one is for rock music record cover design elements of the research, text, graphics, color elements and editing of reasonable arrangement of the record cover graphic visual design.2it is on the rock and roll record cover style of visual design are studied, rock music record cover of visual design style diversity, pop art style, performance art style, later development of the new wave of graphic design style and pluralistic post-modern art style, for each style for example demonstrated and discussed. Three from the Angle of aesthetics and culture deeper discussion on the characteristics of design, the design of the rock and roll record cover in myth constructed in some ideas and profound interest, was born the visual tension in the damage, it is the embodiment of the mass popular culture, it has a changeable time.