| This article chooses “xinjiang symposium†as the breakthrough point, from theperspective of organizational communication, using content analysis, text analysis, and thetheory of organizational communication. It picks ‘May2010-May2011’—during the yearafter xinjiang symposium’s opening as the sample period, in this period, adopting contentanalysis to assay some of The Corps Times’ reports, trying to analyze specificcommunicational content and the forms of organizational communication, so as to generalizethe characteristics of the organizational communication from the news content that hasdemonstrated by media`organizational communication. Moreover,this thesis will also try toexplain organizational culture permeated from the process of transmission organizations, aswell as the influences that organizational communication culture has placed on theconstruction of organization and its member.The first part, introduction. Through document analysis, to differentiate the researchsituation at home and abroad, to introduce the academic value, theoretical and realisticsignificance of this topic, as well as the paper`s researching methods.The second part, from the significance of organizational communication, to interpret theconcept, characteristics and functions of organization, communication,and organizationalcommunication, furthermore, elaborate the relationship of several core elements factors.The third part picks ‘May2010-May2011’—during the year after xinjiang symposium`sopening as the sample period, in this period, adopting content analysis to assay some of TheCorps Times’ reports, using the the means at three levels—macroscopic, meso andmicrocosmic to explain the sample,and to generalize the characteristics of organizationalcommunication displayed by the news content of The Corps Times in this phase.The fourth part is researching organizational culture communication. Organizationalculture is making a particular group become itself because values, stories and making things ithas emerged. Sitting in such a special corps system, The Corps Times forms its own uniquevalues and organizational culture, it not only penetrates their own organization culture in theprocess of organizational communication, and such organization culture has also influencedthe organization structure and its members. The fifth part, epilogue. Research founds that, as a political media, The Corps Timespossesses powerful communication function in certain areas, its sanction on time, specificenvironmental infectivity, multi-carrier expressive force all have strengthened organizationalinformation dissemination to a high level, producing powerful communication effect, and it’san important political propaganda tool of specific areas of the particular stage in currentxinjiang and construction corps. It plays an irreplaceable role.After mass communication being introduced to China, scholars mostly lay specialemphasis on mass media research, however relatively lacks research in other spreadcategories, such as self-transmission, interpersonal-communication, group-communicationand Organizational communication. In recent years, the academic and professional world hasgradually attached more importance to such four categories of communication. Before that,the later four categories of communication attracts more attention from other related subjects,such as psychology, sociology, anthropology, economics, management attention. Modernorganizational communication in China has lagged significantly in social practice in thisaspect, for example, communication studies about media under political parties. Therefore, toresearch the special features of party media and explore its propagation mode from theperspective of organizational communication will be an important topic for bothcommunication practices and theory development. |