Rural Children Media Contact Condition Investigation And Research

As vulnerable groups, there are a number of fields worth social and academic to focus on about rural children. Media has become an indispensable part of children’s lives. The relationship between children and media can be from a certain extent, reflect their life status, mental status and the degree of urbanization/social and so on.In the survey, we select245rural children as the respondents and180ordinary urban children as reference object. From TV/radio/network/phone/print media and other media, using quantitative research to discuss media contact condition and the characteristics and influence factors in rural children, And in the paper we also comparative analysis of the media contact type/quantity/content/custom/similarities and differences in preferences between urban and rural children.