| Website design has been transformed from plain text into the integration of,audio-visual and multimedia interactive elements. The ever-changing technology puts forward new requirements to web design, requiring it to not only apply multimedia technology reasonably, but also enhance the effect of visual design so as to meet the aesthetic demands of audience. Style design makes websites have their own features, giving their visitors brand-new visual experiences.This paper focuses on studying visual design styles and analyzes issues concerning the individual features in building websites. According to owner’s personalities and culture background etc, the designs can make the specific website styles appears to be more diversified and personalized, showing the owners’culture traits. At the end of the paper, the author puts advices to the design of the website.This paper first mainly expounds the background, status and significance of the research topic selected, and identifies the issues need to be solved. Second, puts forwards suggestions on how to classify website visual styles, analyzes the style characteristics of personalized websites from the visual elements. Once again, analyzes how different website design styles should be adopted to fit for various websites of different cultural scenes.Presents several good individualized website design examples to provide references for website designs. Finally, through the author’s design practice to explore, to visual design style website construction to provide certain reference. |