A Business Plan To Expand Overseas Markets For Corn Juice Drinks Of X Industrial Group Co., Ltd.

The business plan is to expand Australia market for corn juice beverage of Hubei XIndustrial Group Co., Ltd. According to the characteristics of private enterprises andbeverage manufacturing industry development status and prospect of the industry, theintegrated use of marketing, financial management and other aspects of the theory, analysisof the feasibility of Company X to expand the Australian market.From companies andprojects, research and development, market and industry conditions, marketing, financialbudgeting, risk analysis and control other aspects of the project analysis and planning, this isconducive to open up overseas markets of x company.From the1820s Juice industrial production began, the slow development of fruit juicedrinks.Our country introduction of the first concentrated fruit juice production line in1981.The major consumer markets of the juice is concentrated in North America, Australiaand Western Europe.In recent years, fruit juice and vegetable juice mixed drinks, high-fiberdrinks, fruit juice milk and other varieties to promote juice drinks market furtherdevelopment.With the importance of the concept of health and urban young people soughtafter as a fashion grain, grain beverage will become consumers fast, convenient drink onbehalf eat "Chinese-style fast food.From the global corn industry and consumer status showsfew drinks for sweet corn processing and broad prospects for the development of sweet cornbeverage production.Corn juice beverage is made by X company planted the original ecological pubertysweet corn.Bio-Technology Co., Ltd. Is the subsidiaries and R&D units. Now need12million liquidity.According to the market and industry conditions, to take the mean of beverage industryin the Australian market of the return on net assets value as investors demand a discount rate,the net present value of2,155,800yuan, IRR of58%, we can see the benefits of the project.The dynamic project payback period of3.117years less than the required paybackperiod of5years, we know X company is feasible to expand the Australian market.