Research On The Evolution Of The Internet Financial In China

The Internet financial is a hot topic in today’s China’s economy. Li keqiang, the primeminister in China, puts forward the Internet financial in2014government work report. A maincontent is to promote the healthy development of the Internet financial and perfect thefinancial supervision coordination mechanism shows to pay close attention to this newfinancial product. Though Internet financial started late in China, but has made rapiddevelopment in a relatively lighter regulatory environment. At present, modern informationtechnology enterprises represented by the internet companies, gradually infiltrate the financialindustry and combine with their own advantages to create more financial products in order topromoting the development of the real economy in our country. At the same time, traditionalcommercial banks have begun to merge with internet technology, in order to provide moreconvenient and efficient service for clients. The rapid development of Internet financial hasimportant significance to our country interest rate liberalization and the advance of inclusivefinance development. The emergence of Internet financial will have a profound impact on theexisting financial model and produce energy to activate the market.The Internet financial as a newly sprouted thing has obvious characteristics in each stageof development and problems are outstanding. First of all, this article refines the core contentof the Internet financial from the meaning, characteristics and significance of social andeconomic development. Choosing Ali financial as a typical case of Internet financialdevelopment in China to analyze and draw forth the evolution process of Internet financial inour country. Secondly, we can sum up the three main stages of Internet financial developmentin China from analyzing the evolution of the internet finance in our country. From thebeginning stage, developing stage and innovation stage of the Internet financial to analysis ofthe common pattern. Then, analyzing three problems appeared in the course of the evolutionof Internet financial. At last, Some Suggestions were put forward in the regulations, information security, industry self-discipline and personnel training aiming at the existingproblem of the Internet financial.