| China’s real estate has achieved rapid development and great achievements in the past decade. Since1998with the reform of the housing system, China’s real estate goes toward a comprehensive market. The accumulation of housing demand from the era of planned economy and housing allocation has been greatly released. The real estate market has become increasingly mature and improve because of the economy’s rapid growth over the past10years and urbanization in China; the construction of China’s real estate industry made tremendous development; real estate and construction area yearly scale. The current real estate industry has developed into an important industry, which is involved in land, construction, trade and financial services more chain, multisectoral important industry, but real estate investment and speculative property is also fully revealed. From2006to2007, housing prices rose rapidly, making the investment and speculative demand, which led to skyrocketing housing prices, land prices also rapid gains momentum. In2007the state issued a series of special regulation policies for the real estate in order to stabilize housing prices. In2011the state issued a regulation policy of the " restriction, loans limitation ", effectively inhibited the fast rising housing prices. However, since the second half of2012, the real estate market become strong, housing prices soared rapidly.In order to curb fast rising housing prices, CPC Central Committee and the State Council re-introduced a series of real estate regulation policies, economic instruments and administrative measures two-pronged approach, to comprehensive regulate China’s real estate market on the curb demand, increasing supply and strengthen supervision and other aspects.Unlike in the past is that the regulation policies is stronger and higher frequency. The government clearly put forward the " housing price control target," while expanding the scope of the purchase, prompting the parties to the decline in housing prices is full of hope, the buyer (including investors) for future housing prices are expected to be significantly inhibited. Year to implement other policies, such as: increased second suite down payment, strictly business tax, interest rates, also increased the buyer’s cost and increased the profitability of investment buyers risk.Guangzhou’s economic development is very high level, the development prospects is good, the market radiation is strong, and its housing prices are more rational than other cities such as Shanghai, Beijing, Shenzhen in the past years,and it still has a strong market demand in the current society ample monetary liquidity backdrop. However, with the sharp rise in land prices in Guangzhou and buyers pay significantly increased. The market share has shown a downward trend. For all of these reasons, it become more cautious careful when the real estate company make a decision whether to develop a project.In this context, CL company conducted a feasibility study of Jinshazhou commercial and residential project. This feasibility study focus on business background, target market, construction plan, organize and implement programs, investment estimates, financing plans and other aspects of research, analysis, feasibility studies, also on the project financial evaluation, social evaluation and the possible risks (including technical, market, policy, etc.) of the project’s implementation and operation. Finally draw a definitive recommendation. Hope that through this discussion, can provide the basis for the feasibility of CL company’s Jinshazhou commercial and residential project, and provide an intuitive and effective model for the feasibility analysis of the real estate project in the future, also play a reference for peer companies. |