Correlation Of Intangible Assets And Business Performance

Intangible assets are important resource to the survival of the enterprise.They are thesource of value-added, and the necessary weapon to win superiority that are initiative forenterprise in the fierce market competition. In the middle of the last century, foreignscholars began to study the theoretical part of the intangible assets. In the late of70s, theempirical part of the research also has a lot of achievements. In our country, the concept ofthe intangible assets is recognised in the early stages of the socialist market economy. withthe progress of science and technology and the development of economy, intangible assetsin the academia and the business is paid more and more attention.In this paper, on the basis of summarising academic research results at home andabroad, we put forward our own research ideas and research methods.First, this paperbriefly introduced the definition and characteristics of intangible assets, the related theoryof operational performance and the value creation theory of intangible assets.Then, thisarticle selects the94listed companies in pharmaceutical and biological products industry,2007to2012as the research range, the intangible assets in the industry of the overallsituation, absolute and relative quantity, the human capital reserves, the structure and theunrecognized and statement of intangible assets has carried on the statistical analysis.Finally we made a regression analysis about the correlation between the whole and detailand business performance. The results showed that in the listed companies ofpharmaceutical and biological products industry, overall ownership of the intangible assetsis in growth, but the proportion of intangible assets in total assets is on the decline. Ingeneral enterprise reserves of high quality talents is not high, the difference of attachesgreat importance to the talent is very big. Intangible assets structure is unreasonable, theland use right is quite high,“Gold content” of higher technical intangible assets ratio isvery low. There is a significant positive correlation between the intangible assets tooperating performance. The contribution of different types of intangible assets to theenterprise operating performance is different. Finally, this paper summarized thedeficiencies and limitations in this research, such as the confirmation of the range ofsamples, model design and other issues, and puts forward the future research goal and theproblems need to be solved.