Social Research Business Administration

Industry and Commerce Administration socialization relying on the suppuration ofsocial organizations and civil society organizations，exploring the way one of by Industryand Commerce Administration sector turn to multi-faceted areas sector, enterprise and thepeople to participate in the ‘pluralistic participation, shared governance’. Build the newwork situation, which has a very important practical to promote market benign governance.Based on one Industry and Commerce Administration Bureau of Beijing as a casestudy, through research, revealing the Industry and Commerce Administration socializationstructure and optimization, to expand the current academic research.Article structure isdivided into five chapters: the first to the second chapter, focuses on domestic andinternational literature review, theoretical background of cooperative governance andmeaning, the meaning of the socialization of the Industry and Commerce Administration;the third chapter describes how the Industry and Commerce Administration carried out thesocialization; chapter IV is the main problem analysis about socialization of the Industryand Commerce Administration; the fifth chapter is the optimization selection of theIndustry and Commerce Administration socialization.The main research methods: observations, interviews and case in empirical analysis.In paper process, involved BAIC for research activities, interviewed and visited relatedsubject of social management: the property and the community, observed the operation ofsocial management in the practice, collected first-hand information. Literature research:accessed governance theory literature, collated and analyzed to form self-theoreticaldiscourse system.The main conclusion is that the first is cooperative governance theory provide astandardized theoretical framework and perspective；The second is the main problem aboutsocialization, inadequate understanding of the concept of socialization, inadequate externalparticipation, single interaction，common governance capacity constraints and the legalsystem is not perfect.The third is the optimization selection of the Industry and CommerceAdministration socialization, interests balance，consensus，establish incentives，informationdisclosure and communication，and promote the trust between multiple subjects.Innovation is that introduction cooperative governance theory to the field of Industryand Commerce Administration socialization, provide a standardized theoretical framework and perspective. The problem analysis of Industry and Commerce Administrationsocialization combined with the actual situation is not tight enough.