Strategic M&A Performance Of Automotive Research

After entering the21st century, China’s economy maintained rapid and steady growth, as one of the pillar industries of the national economy, the automotive industry has entered a rapid development period. International capital markets are rapidly changing, capital reorganization has intensified, new automotive technologies has introduced new models of cars brought many challenges China’s enterprises, and the market gradually improve the consumption environment, private car enthusiasm unusually active for China’s auto enterprises to create opportunities. In the global financial crisis swept the major car companies have adjusted their strategic planning, China’s auto enterprises contrarian, seize the opportunity, the successful implementation of international influence strategic acquisitions.Mergers and acquisitions as an important means of business expansion, entrepreneurs and academics has always been hot issues are concerned, the success of mergers and acquisitions will not only expand the enterprise scale, but also to enhance the corporate brand, allowing companies to optimize the allocation of resources. The effectiveness of corporate mergers and acquisitions strategy is not immediately apparent, the need to go through a period of testing. Therefore, how to effectively analyze and evaluate the performance of mergers and acquisitions generate, analyze the impact of M&A performance factors and to take effective measures to improve corporate performance, has important practical significance. Based on the success of China’s automobile enterprises strategic acquisitions case study, based on years of financial data before and after the merger, the use of financial indicators method to analyze the performance of the automotive industry overseas mergers and acquisitions, selected financial indicators comprehensively reflect the ability of enterprises will set up observation interval as mergers and acquisitions last year to three years after the merger in order to examine the long-term impact of M&A performance. Also analyzed the Chinese automobile enterprises overseas M&A in the successful acquisition of the underlying causes behind, post-merger corporate performance, targeted suggestions.